Saturday, March 5, 2011

The Empire Strikes Balch....about the Shield


The Shield is our new sunglass. It is a completely new design and was styled around our world champion team rider, Mick Fanning. There has been a ton of hype about the release of these shades and I've been keeping pretty quiet about the secrets behind them...until now. To give you some background on my new lovechild, here is an interview I recently did for Empire Ave.